• Your property is listed with 15 stunning photos of your home on Cincymls.com,Realtor.com & the other Realtor sites almost instantaneously.
  
  
• Buyers and other real estate agents will be viewing your home as soon as you make it available.
  
  

If I am your listing agent on your home and you allow me to act as a duel agent and I secure the buyer through the internet, the sign, or even one of my open houses, I will reduce the commission being offered to the buyers agent, by 1% for myself, to act as your duel agent. I will share this information with the buyers, this can become a great tool in negotiating the sales price, and everyone wins without overpaying!

Marketing Your Home

Marketing your home has to be done correctly and has never been more important. You must have the proper exposure and timeline in place for effective results. Realtors know the importance of timing. Not all Realtors and real estate companies are the same. Make sure you're getting every possible option and have an edge on the competition. The list below describes my complete marketing plan. We would prefer to go over this in person so that all your questions can be addressed with each step. Call me or email me for an appointment. I'd be happy to discuss with you the way I can sell your home.

The interview is the first step to any marketing plan. I would need to meet with you, view your home, and go over all your goals and plans to better understand your situation. I want to establish a plan and approach to suit your life, timeframe and future decisions regarding your home, right away. Research must be done on your property and market area. Your property history and tax information would be pulled and reviewed. Our next step is to prepare the CMA.

The CMA, also know as a Comparative Market Analysis, is what an experienced Agent uses to better understand your home's value. We would work together to find the right price for listing your home. Next, I would review your home and recommend any improvements or changes. My experience and knowledge in this field play an important role in making sure your home looks its best and sells for the highest amount.

Once your home is ready, we would take photos of your home and produce a quality virtual tour of your home and neighborhood. Photos are what buyers see first. The right "visuals" make a huge difference to potential buyers. I would put our highly recognizable sign in your yard that displays my phone number, giving a potential buyer multiple ways to find out more information through me.

Our immediate first steps should include:

• Placing your home on the MLS or Multiple Listing Service right away, so that every agent form every company knows about you home when searching for their buyers.
  
  
• In-office/company discussions about your home and what it has to offer. Flyers are made and distributed and or displayed.
  
  
• Your home and photos will be added to our company website and Realtor.com under newest listings. Realtor.com is the largest Realtor web site. I don't know if anyone can top that type of traffic.
  
  
• Your property information and photo will also be added to my Featured Homes page.
  
  
• My Internet presence reaches buyers not only the local area, all of Ohio, all over the Country, but all over the world. This is huge. Not many agents can say they have this type of reach. This is probably one of the largest benefits you gain by using my team or myself. Unique marketing is key when selling a home. In today's market with the competition, you not only need a Real Estate Agent who is up to date with today's technology, but you also need a dedicated Realtor with extensive knowledge. Mass marketing, and proper exposure worldwide 24 hours a day is necessary. Your home will be placed in literally hundreds of real estate related web sites.

Negotiating is An Art

Only the artful negotiator can take two sides with opposing interests and bring them to consensus. No formula can be applied to the process; no scientific equation can bring it about. And the back-and-forth communication that is negotiating is a huge part of the selling process.

A favorable negotiation involves you the seller, your listing agent, the buyers and the buyer’s agent to arrive at an agreement on price, and terms and conditions. As with any bargaining session, the discussion can get bogged down; but a professional knows how to avert problems. It’s about working through, around and over any potential sticking points to bring the talks to a mutually satisfying conclusion. More than one buyer has rescinded an offer in the negotiation process, so it’s best not to tackle this oh-so-important business dealing without the help of a skillful negotiator.

Having an expert negotiator manage the sale of your home is just one more reason to work with a real estate professional, like myself. Make sure your listing agent offers capable representation, objective counsel and caring guidance for this process.

• How will multiple offers be handled?
• On which points should we stand firm and on which can we compromise?
• How can you help me figure my bottom-line selling price?
• What will you do to get me the best price in the shortest period of time?

Answers to these questions will give you a good idea of how your agent negotiates the deal to get the best price and terms for you.

When you engage me as your buyer’s agent, you have a guide who will understand your concerns, expectations and needs – not only in negotiation, but throughout the entire home-buying process. I will be able to negotiate on your behalf; after all, at stake is your best interest and your piece of mind in knowing that your home was sold at it’s best value.

You don't spend a dollar up front, or during your listing period, for all the marketing involved. Nobody gets paid unless your home sells.

If you're ready to meet with me to discuss the complete marketing plan in depth or to start the interview process, please Contact Me.